The Ride of a Lifetime - Robert Iger

The Ride of a Lifetime

By Robert Iger

  • Release Date: 2019-09-23
  • Genre: Management & Leadership
Score: 4.5
From 1,506 Ratings


#1 NEW YORK TIMES BESTSELLER • A memoir of leadership and success: The executive chairman of Disney, Time’s 2019 businessperson of the year, shares the ideas and values he embraced during his fifteen years as CEO while reinventing one of the world’s most beloved companies and inspiring the people who bring the magic to life.


Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger—think global—and turn Disney into a stronger brand in international markets.

Today, Disney is the largest, most admired media company in the world, counting Pixar, Marvel, Lucasfilm, and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over, and he is recognized as one of the most innovative and successful CEOs of our era.

In The Ride of a Lifetime, Robert Iger shares the lessons he learned while running Disney and leading its 220,000-plus employees, and he explores the principles that are necessary for true leadership, including:

• Optimism. Even in the face of difficulty, an optimistic leader will find the path toward the best possible outcome and focus on that, rather than give in to pessimism and blaming.
• Courage. Leaders have to be willing to take risks and place big bets. Fear of failure destroys creativity.
• Decisiveness. All decisions, no matter how difficult, can be made on a timely basis. Indecisiveness is both wasteful and destructive to morale.
• Fairness. Treat people decently, with empathy, and be accessible to them.

This book is about the relentless curiosity that has driven Iger for forty-five years, since the day he started as the lowliest studio grunt at ABC. It’s also about thoughtfulness and respect, and a decency-over-dollars approach that has become the bedrock of every project and partnership Iger pursues, from a deep friendship with Steve Jobs in his final years to an abiding love of the Star Wars mythology.
“The ideas in this book strike me as universal” Iger writes. “Not just to the aspiring CEOs of the world, but to anyone wanting to feel less fearful, more confidently themselves, as they navigate their professional and even personal lives.”


  • A great leader and human-being

    By Derek Devine
    I enjoyed reading about Robert’s career from his early days to becoming CEO of Walt Disney. And fascinated with his leadership style and how to takes care of his people. Highly recommend for anyone interested in Leadership and how to be successful in business.
  • Amazing and Inspiring

    So many examples of the feeling he had in relation to the decisions was confronted with and lessons he had beforehand that gave him the vision and courage to lead.
  • Wow.

    By Swicegood22
    This book is such a great read. What an inspiring story.
  • 🙌🏻

    By guito83
    It’s the kind of book that’s makes you keep reading all day
  • Solid!

    By SblueLouisville
    Solid insight from a transformative leader.
  • Well Done...

    By Haywgn
    Well done account of an amazing career...Several “take-aways” as I transition into retirement...
  • Leadership with Care

    By EmElleJay
    He is the type of leader we should all have and/or be. Sticking to your core beliefs, trusting yourself and allowing others the same while continuing to create with vision are much biggest takeaways. I loved learning about Disney and the inter workings of a company that’s been around for so long.
  • Inspired

    By wwrttuioo
    Great Story!
  • Business in the front and back

    By DGrabovetsky
    What a ride it has been for Bob. I was hoping for more of the fuel that drove him and maybe even take some of it for myself. It felt less like one ride and more like several smaller rides.
  • What’s South Park do I own that?

    By N.W.A. fan!!!
    For cinema and entertainment mainly for adult audiences the Walt Disney company needs to be broken up before they take control of all industries through their endless buying out companies among other practices to avoid competition. Animated movies are cancer. They need to stop buying everything and ruining it with woke p.c. Disney makes terrible movies and tv shows with identity politics.